OKA Gaming was founded in the beginning of 2021 and is a German mobile esports and content company located in Düsseldorf, Germany at the Fusion Campus at Ubisoft…. Read More
News
How the PGL Major Stockholm Revitalized an Esports Scene
In the past year and a half CS:GO was going through its toughest time, with no LAN events due to the pandemic as well as… Read More
Best Influencer Marketing Agency: Pocket Gamer Mobile Games Award goes to GameInfluencer
GameInfluencer shows that in an age of increased digital noise, there is no distraction for us as we take home Best Influencer Marketing Agency at the MGA 2021 ceremony…. Read More
Partnering with OKA Gaming: GameInfluencer starts Mobile Esports Activities
Georg, Co-Founder and President of GameInfluencer said: “Moving into Mobile Esports seemed like a very natural growing step for our team. We strongly believe that our joint venture with OKA Gaming will flourish and create many new opportunities for both entities…. Read More
Can Influencers leverage NFTs?
Understanding NFTs always wakes the interest in the field of application, which in our case is influencer marketing. Influencers constantly create digital content in forms of videos, pictures, posts, tweets etc. This digital footprint can surely be used in combination with NFTs…. Read More
NFTs – Non Fungible Tokens Explained
In the digital world, NFTs are “one-of-a-kind” properties that can be purchased and sold like any other piece of property, but they have no physical structure…. Read More
K/DA – The Future of Virtual Influencers
Gaming developers like Riot Games have taken the innovative step to create their own virtual influencer group known as K/DA. Debuting in September 2018, K/DA’s world hit POP/STARS generated over 425 million views on YouTube alone. … Read More
Virtual Influencers: AI Growth Translating to Influencer Marketing
While we might not automatically equate artificial intelligence (AI) with influencer marketing, it is rapidly becoming a critical component of many industries and businesses. With that in mind, rather than avoiding it, we should make use of it and learn about it…. Read More
The Value of Crypto Influencers in the Influencer Marketing Space
The concept of influencer marketing is nothing new, and its substantial growth in the last few years has stretched itself across plenty of niches. One niche in particular that has gained a lot of attention is crypto influencer marketing. … Read More
What to expect from TikTok in 2021
Tiktok continues to make its way into the lives and hearts of millions of people worldwide, growing to a whopping 1 billion app userbase…. Read More
