About Infinity Nikki
Infinity Nikki is an open-world dress-up adventure game that blends fashion styling with exploration, platforming, and puzzle-solving in the fantasy world of Miraland.
Players control Nikki and her cat companion Momo, collecting outfits (some with magical abilities) to navigate the world and compete in Stylist Duels. The game features gacha mechanics, allowing players to acquire new clothing items through in-game currency or microtransactions.
Campaign Overview
DE, FR & SPA
Markets
YouTube & Twitch
Platforms
6-15 Dec 2024
Timeline
The Infinity Nikki campaign was designed to captivate gaming audiences by showcasing the charm of this cozy open-world game.
Targeting German-, French-, and Spanish-speaking creators, the campaign highlighted Infinity Nikki’s unique blend of platforming, puzzle-solving, and dress-up gameplay.
Through strategic partnerships, the campaign achieved significant visibility and engagement, with content going live in December to maximize seasonal audience interest.
With 18 YouTube integrations and 4 Twitch live streams, the campaign successfully connected with Open-world RPG, JRPG, and Cozy Gamers, driving both awareness and audience interaction with the game.
Meet the Influencers
ARSEL Juega
225K Subscribers
Broady
116K Subscribers
ZeldaMeister
97.9K Subscribers
Pepe El Mago
2.71M Subscribers
Casquey
924K Subscribers
Luz World
44K Subscribers
sukidingels
63.9K Followers
Nynyhon
71.7K Followers
Campaign Video Content
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By loading the video, you agree to YouTube’s privacy policy.
Learn more
By loading the video, you agree to YouTube’s privacy policy.
Learn more
By loading the video, you agree to YouTube’s privacy policy.
Learn more
By loading the video, you agree to YouTube’s privacy policy.
Learn more
Fan Engagement
Thanks Pepe, I’ll give it a try 😎👍
The game is beautiful and entertaining
I think her hair is beautiful
Got a great outfit for Nikki ^^
Campaign Successes
1.3M+ Views!
Generated over 1.3M views on YouTube & Twitch!
Diverse Audience!
Attracted the communities intereted in cozy open-world games!
Multi-Platform!
Used 2 different platforms to run the campaign!
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