X8 VR Hero Shooter Case Study 2023

About X8 VR Campaign

Together with Thirdverse, we ran a scalable influencer marketing campaign for X8, the new 5v5 VR Multiplayer Hero Shooter. The game is set in a world where a digital cataclysm has forced a reboot of all contemporary shooters.

The CPC campaign set on G.IO covered the Tier 1 markets and involved YouTube influencers who integrated ads in their videos and promoted the game after its release. The ads have successfully gained over 6K clicks and 30K+ views, attracting new audience to know and download the game.

Meet the Influencers

MoreSIEG

51.4K Subscribers

Matteo311

62.8K Subscribers

ToXXuS

496 Subscribers

Daiter

13K Subscribers

EmpriixGaming

981 Subscribers

Campaign Video Content

The campaign generated 20 video ads with over 30K views collectively, contributing to the game’s widespread recognition. Let’s take a look at some of the content pieces: