Sophie is a former Gaming Content Manager and Social Media expert from the Kindred Group, where she took large responsibilities for developing their campaigns. … Read More
Mobile Gaming: UA Spend Will Reach $50 Billion by 2022
16th of October, 2020 There is no secret behind the growth of gaming within the mobile industry. Its remarkable traction… Read More
Gaming Influencer: How Value and Credibility Amplify Consumer Trust
18th of September, 2020 Influencer marketing is a marketing strategy that uses the influence of key individuals to drive brand… Read More
Influencer Marketing: 5 Tips for Starting Your First Campaign
10th of September, 2020 For the last 15 years, social media has grown to place of power for consumers and… Read More
Influencer Marketing: Differentiating between Influencer Sizes
3rd of September, 2020 When booking an influencer marketing campaign at GameInfluencer, we often experience a misconception that many brands… Read More
Influencer Marketing: Effects and Implications of IDFA Deprecation
26th of August, 2020 Last month, Apple announced a critical change regarding its Identifier for Advertising (IDFA) at the WWDC… Read More
Level Up Your Game – Influencer Marketing Tips & Tricks
22nd of July, 2020 In the last blog we identified that influencer marketing strategies differ between the most successful game… Read More
How Influencers Fuel Attention and Revenue to the World Biggest Game Developers
21st of July, 2020 Influencers in the gaming industry profoundly affected the growth and attention of the biggest gaming developers… Read More
The Future of Esports and the Effects of COVID-19
9th of July, 2020 20 years of esports and it is only recently gained mainstream acceptance, transforming from a nerdy… Read More
Former Pro Gamer Alex “CheezyNacho” Lund Scobie is Teaming Up with GameInfluencer
3rd of July, 2020 GameInfluencer, an international leading influencer marketing and talent management agency introduces Alex Lund Scobie, who joined… Read More
