Strategically Identify Influencers for your Campaign
Finding the righting influencers for a campaign shouldn’t be a shot in the dark — and with our influencer database, it isn’t! Based on the product positioning and campaign objectives, the GameInfluencer team utilizes a proprietary influencer database of over 30+ million global influencers to research and identify the best fitting content creators for each campaign. Our influencer database empowers our partners to make informed decisions based on the influencer’s channel size, social media platform, content type, audience demographics, and past campaign performance.
Finding the Best Creators in our Influencer Database
With hundreds of thousands of influencers to search through, our clients can be confident in leaving the work to us! The GameInfluencer team is well versed in the intricacies of finding and researching influencers and analyzing their content to make sure the best fitting content creators are presented to our partners. Speaking of best fitting content creators, a major benefit of working with GameInfluencer is that we do not exclusively work with certain influencers or multi-channel networks. The non-exclusivity and unrestricted nature of our network allows our clients the freedom to work with influencers base that truly meet campaign objectives.
Segmenting and Targeting Influencers
After analyzing the brand positioning, campaign objectives and the audience each client wants to reach, GameInfluencer team members expertly segment and research influencer channels within the influencer database. Through this process, GameInfluencer can identify and propose influencers with appropriate content, reach, and audience demographics to partner with for the campaign.
Tell your Story with Influencers
Depending on what brand message needs to be delivered, there is a range of opportunities to do so when working with content creators. Based on the varying needs of our clients and the stories they want to tell, we execute influencer marketing campaigns within each of the following categories.
Work with Influencers on all Social Media Channels
Sometimes budgets or objectives require that we identify and hone in on influencers who create content for specific social platforms. Fortunately for our clients, our database can identify influencers across all major social media platforms.
Influencers in Every Language
Many of the brands we support have an international customer base; therefore through the use of the influencer database, GameInfluencer can propose the ideal influencers within any market that the brand wishes to reach.
Types of Influencers in our Database
Our partners have multidimensional partnership needs and often want to partner with gaming influencers as well as lifestyle, entertainment and fitness influencers as well. Due to diverse campaign needs, we include all types of influencers in our research to ensure these needs are met.
Influencers for Specific Gaming Platforms
Influencer Marketing can be targeted based on the gaming platform. Across different social media platforms, brands can engage with influencers and audiences that play on or are interested in the following platforms: PC (Steam, EpicGames, Browser), Console (Xbox, PlayStation, Nintendo Switch, and old school systems), and Mobile (iOS, Android).
Start a campaign with us!
Tell us a bit more about your business, and we’ll be in touch shortly. Speak to an expert and see for yourself what influencer marketing can be like when you’re working with the best!