Grow in the DACH Region with German Influencers
The DACH market, which includes Germany, Austria, and Switzerland includes the largest concentration of native German speakers worldwide of which there are nearly 80 million. Like their international counterparts, consumers in the DACH region rely social media platforms; with Instagram and YouTube being the platform leaders. With this in mind, brands who want new DACH users would be wise to consider working with German influencers.
The Reach of a German Influencer
Influencer Marketing is less of a region or country-based practice than it is a language-oriented one as the language an influencer speaks largely dictates who the message will reach.
More often than not, the reach of a German-speaking influencer falls within the countries that make up the DACH region. For example, the typical audience breakdown of a German-speaking gaming influencer will look something like this:
- 80% Germany
- 9% Austria
- 6% Switzerland
- 5% Rest of World
Check out Our Work with German Influencers
Looking for inspiration for your next influencer marketing campaign? Check out a few of the campaigns we’ve executed with German influencers:
Find Content Creators in our Database of 3+ Million
Through our influencer database, we can identify which micro influencers, macro influencers, and everything in between is right for the campaign.
Your Campaign with German-speaking Influencers
Are you interested in learning more about what opportunities there are when it comes to working with German influencers? GameInfluencer has you covered! From strategizing, to campaign execution and beyond, GameInfluencer has the expertise to assist with your next influencer marketing campaign!